TikTok
TrueTrackedServer-side TikTok conversions
The TikTok Pixel misses a significant portion of conversions. TrueTracked fills the gap by sending events server-side directly to TikTok Events API.
TikTok Events API
Send conversion events directly from your server to TikTok Events API, completely bypassing browser limitations.
Ad Blocker Bypass
Capture conversions the TikTok Pixel misses because of ad blockers, iOS settings, or privacy browsers.
Event Deduplication
TrueTracked handles deduplication between TikTok Pixel and server events so your conversion counts stay accurate.
Accurate ROAS
Compare real store revenue to TikTok ad spend for a ROAS number you can actually trust and act on.
Customer Data Matching
Send hashed customer parameters with every event to improve TikTok match rates and lookalike audience quality.
Real-Time Events
Conversion events are sent to TikTok in real time so your campaign optimization signals are always current.
The attribution TikTok doesn't give you
Complete conversion data sent directly to TikTok so your campaigns learn from real purchase signals.
Send conversion events directly to TikTok Events API server-side, bypassing browser-based tracking failures.
Capture conversions that the TikTok Pixel misses due to ad blockers, iOS restrictions, or browser privacy settings.
Match real revenue from your store to TikTok ad spend for a reliable view of campaign performance.
TrueTracked automatically deduplicates pixel and server events so TikTok never double-counts conversions.
Richer conversion signals help TikTok optimize your campaigns and find more customers like your buyers.
Connect your TikTok Ads account and enable server-side events in minutes from your dashboard.
How It Works
Get server-side TikTok conversions running in four simple steps.
Connect TikTok Ads
Link your TikTok Ads account to TrueTracked from your dashboard.
Install the Pixel
Add TrueTracked to your site to capture first-party visitor and conversion data.
Enable Events API
Activate the TikTok Events API integration and configure which events to send.
Scale with Confidence
Use accurate TikTok attribution data to optimize campaigns and grow profitably.
Track smarter. Grow faster.
Get clear insights into what drives your sales with TrueTracked.