Server-side Google Ads conversions
Stop losing conversion data to ad blockers and browser privacy settings. TrueTracked sends events directly to Google Ads API with enhanced matching.
Google Ads API
Send conversion events server-to-server directly to Google Ads API, bypassing browser-based tracking limitations.
Enhanced Conversions
Automatically attach hashed customer data to every conversion event to improve Google match rates.
Ad Blocker Bypass
Capture conversions that would otherwise be blocked by ad blockers or Safari Intelligent Tracking Prevention.
Smart Bidding
Better conversion signals mean smarter automated bidding, helping Google optimize your campaigns more effectively.
Accurate ROAS
Match actual revenue from your store against Google ad spend to see the true return on every campaign.
Real-Time Events
Conversion events reach Google Ads in real time so your campaign reporting and bidding stay up to date.
The attribution Google doesn't give you
Complete conversion data sent directly to Google so Smart Bidding works on truth, not estimates.
Send hashed customer data with every conversion to improve Google's match rate and bidding accuracy.
Route conversion events through your server to Google Ads API, bypassing browser restrictions entirely.
Compare actual store revenue against Google ad spend for a reliable ROAS that drives smarter decisions.
Feed higher-quality conversion signals to Google to improve automated bidding strategies like Target ROAS.
See Google's role in multi-touch customer journeys alongside Meta, TikTok, and other channels.
Connect your Google Ads account and start sending server-side conversions in minutes.
How It Works
Get server-side Google conversions running in four simple steps.
Connect Google Ads
Link your Google Ads account to TrueTracked from your dashboard.
Install the Pixel
Add TrueTracked to your site to capture first-party visitor and conversion data.
Configure Conversions
Select the conversion actions you want to send to Google Ads server-side.
Optimize & Scale
Use accurate conversion data to fuel Smart Bidding and scale profitably.
Track smarter. Grow faster.
Get clear insights into what drives your sales with TrueTracked.