Attribution that tells the truth.
See true conversions, profit, and customer journeys in one place. Send enriched signals to your ad platforms for better optimization.
14-day free trial · No credit card required
| TrueTracked | Platform reported | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| Source | Spend | ROAS | Purchases | Revenue | Sessions | ROAS | Purchases | Revenue | Net Profit |
| Meta Ads | $6,173.73 | 1.65 | 134 | $10,186.65 | 2,844 | 2.35 | 191 | $14,508.27 | $1,880.19 |
| Google Ads | $2,480.00 | 3.18 | 103 | $7,886.40 | 1,458 | 2.15 | 66 | $5,332.00 | $3,434.88 |
| TikTok Ads | $1,120.00 | 1.94 | 31 | $2,172.80 | 946 | 2.45 | 44 | $2,744.00 | $412.60 |
| Direct | $0 | 0.00 | 55 | $4,031.75 | 811 | 0.00 | 0 | $0 | $3,005.79 |
Everything connects through TrueTracked
Everything flows through TrueTracked. See true attribution, profit, and journeys in one place. Send enriched signals back to every ad platform you run.
See what actually drives your revenue
Accurate attribution and first-party tracking across every channel.
Recover conversions traditional tracking misses
Ad blockers, privacy restrictions, short cookie lifetimes, and multi-touch customer journeys can prevent important conversion data from reaching your ad platforms. TrueSignal sends enriched server-side events to Meta, Google, and other advertising platforms, helping them optimize with more complete and reliable signals.
- MetaConversions API2,481events sentActive
- Google AdsEnhanced Conversions1,905events sentActive
- TikTokEvents API742events sentActive
Stop relying on inflated platform reports
Every ad platform uses its own attribution model, conversion window, and reporting rules, so the numbers rarely match. TrueTracked follows the customer journey across channels and gives you a clearer, more consistent view of revenue and ROAS.
| TrueTracked | Reported | |||
|---|---|---|---|---|
| TrueTracked | Platform reported | |||
| Source | ROAS | ROAS | ||
| Meta Ads | 1.65 | 2.35 | ||
| Google Ads | 3.18 | 2.15 | ||
| TikTok Ads | 1.94 | 2.45 | ||
Follow the full customer journey
A buyer clicks a Meta ad, disappears for a week, then comes back through search and buys. Last-click hands Google the credit. TrueTracked stitches every touchpoint into one timeline, so you can see what actually started the sale.
- Meta AdMar 1Facebook Feed · Summer Sale
- Viewed ProductMar 1Ceramic Mug
- Add to CartMar 1Ceramic Mug ×2
- Google AdMar 4Brand search
- PurchaseMar 4#1042 · $184.50
Measure profit, not just revenue
Revenue flatters a campaign that loses money. Factor in ad spend, product costs, and returns to see net profit and margin per channel, and find the campaigns that are quietly costing you.
Works with your stack
Discover the benefits
From advanced tracking to ad optimization, TrueTracked gives you the clarity and control to scale every campaign.
Experience seamless server-side tracking setup with TrueTracked's optimized data pipeline. Get your tracking live fast, with no coding headaches.
See exactly which campaigns, ads, and channels drive your conversions with our real-time attribution dashboard and analytics tools.
From setup to scaling, our team helps you troubleshoot, optimize, and grow your marketing performance with personalized support.
Whether you use Shopify, WooCommerce, or custom code, we tailor every integration to your exact business and data-tracking needs.
Your first-party data is processed and stored securely on trusted infrastructure, ensuring accuracy and full compliance across all ad platforms.
Connect Meta, Google, TikTok, and Pinterest Ads, all in one system. Our platform unifies every channel for consistent, server-side attribution.
What our customers say
We tested the native Shopify Meta integration and Stape for server-side tracking. Stape worked for firing events, but couldn't send enriched conversion data back for better ad optimization. With TrueTracked, we're able to send accurate and more enriched conversion signals back to Meta, Google Ads, and other ad platforms.
After testing it, everything has been working properly, including browser and server-side events and deduplication. We are already seeing better performance in our ads and revenue, which makes sense because Meta has better-quality data to optimize from. … For us, it has been a very solid upgrade to our Meta tracking setup, and we can definitely recommend it.
We tested several solutions before finding TrueTracked, and this is the one we're sticking with. Clean server-side tracking, +100% additional AddToCart events via CAPI, and a full attribution dashboard across Meta, Google, Microsoft Ads, Taboola and more in one place. What really sets it apart is Sharif's personal support.
Simple and transparent pricing
Choose the plan that suits your needs. No hidden fees, no surprises.
14-day free trial · No credit card required
Comparing tools? See how TrueTracked stacks up →
TrueSignal
Server-side conversion tracking for your ad platforms
Server-side conversion tracking
Custom tracking domain
Ad platform pixels
Dynamic remarketing & custom audiences
First-party tracking
Priority support
Attribution dashboard
Full customer journey
Standard
Full analytics and attribution for growing businesses
Unlimited orders
$50K monthly attributed revenue
Attribution dashboard
Server-side conversion tracking
Custom tracking domain
Ad platform pixels
Dynamic remarketing & custom audiences
First-party tracking
Full customer journey
Creative analysis dashboard
Post-purchase survey
MCP Connector
Priority support
Custom
For businesses with $100K+ monthly attributed revenue or 2,000+ orders/month
Everything in Standard, plus:
Custom attributed revenue cap
Multiple custom tracking domains
Custom integrations
Dedicated account manager
Track smarter. Grow faster.
Get clear insights into what drives your sales with TrueTracked.
14-day free trial · No credit card required