See the Difference
Browser pixels lose up to 30% of conversions. TrueSignal sends them server-side: enriched, reliable, and direct.
~30% of conversion data lost
100% of events delivered
TrueTracked handles all of this. Plug and play.
~30% of conversion data lost
100% of events delivered
Why Server-Side Matters
Browser-side pixels miss up to 30% of conversions due to ad blockers, iOS restrictions, and cookie expiration. Server-side tracking closes that gap.
Direct API Delivery
Conversion events go straight from TrueTracked servers to ad platform APIs. No browser involved, nothing to block.
Better Match Quality
Events include enriched first-party data that browser pixels can't capture, improving ad platform match rates and optimization.
iOS 14+ Resilient
Server-side events aren't affected by ATT prompts or Safari ITP. Your conversion data stays complete regardless of device.
Works With Your Pixel
TrueSignal runs alongside your browser pixel, not instead of it. Ad platforms deduplicate automatically using event IDs.
5-Minute Setup
Enter your Pixel ID and API token. TrueSignal handles the rest: event formatting, data enrichment, and delivery.
Smarter Ad Spend
More complete conversion data means better optimization signals. Your campaigns learn faster and waste less budget.
Built for Every Platform
TrueSignal is designed to deliver every conversion event securely and reliably to all the platforms that need it.
Server-side events are sent directly from our servers, so browser extensions and ad blockers can never block them.
Events include first-party user data like hashed emails, phone numbers, and click IDs for higher match rates.
Ad platforms automatically deduplicate server and browser events using event IDs. No double-counting.
Conversion events are sent to ad platforms within seconds of a purchase, keeping your optimization signals fresh.
Meta CAPI, Google Ads, TikTok, and GA4 simultaneously. Connect all four in minutes.
All credentials are encrypted at rest. Access tokens and API keys are never exposed to the frontend.
How It Works
Get server-side tracking running in minutes, not days.
Install the Pixel
Add the TrueTracked pixel to your site. It captures session data, touchpoints, and click IDs.
Connect Your Platforms
Enter your Pixel ID and API access token for Meta, Google Ads, TikTok, or GA4 in TrueSignal settings.
Test Events
Use test mode to verify events appear correctly in your ad platform before going live.
Go Live
Toggle off test mode. Every conversion is now sent server-side with enriched first-party data.
Track smarter. Grow faster.
Get clear insights into what drives your sales with TrueTracked.