Simple and transparent pricing
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TrueSignal
Server-side conversion tracking for your ad platforms
Server-side conversion tracking
SignalBoost™ Enrichment
Custom tracking domain
Ad platform pixels
Dynamic remarketing & custom audiences
First-party tracking
Priority support
Attribution dashboard
Full customer journey
Standard
Full analytics and attribution for growing businesses
Unlimited orders
$50K/mo attributed revenue
Attribution dashboard
Server-side conversion tracking
SignalBoost™ Enrichment
Custom tracking domain
Ad platform pixels
Dynamic remarketing & custom audiences
First-party tracking
Full customer journey
Creative performance by ad
Post-purchase survey
MCP Connector
Priority support
AI Creative Analysis (add-on)
Custom
For businesses with $500K+ monthly attributed revenue or 2,000+ orders/month
Everything in Standard, plus:
Custom attributed revenue cap
Multiple custom tracking domains
Custom integrations
Dedicated account manager
What each plan includes
TrueSignal covers server-side conversion tracking. Standard adds the attribution dashboard and the full customer journey on top of it.
| Feature | TrueSignal | Standard | Custom |
|---|---|---|---|
| Server-side conversion tracking | Included | Included | Included |
| SignalBoost™ Enrichment | Included | Included | Included |
| Custom tracking domain | Included | Included | Included |
| Ad platform pixels | Included | Included | Included |
| Dynamic remarketing & custom audiences | Included | Included | Included |
| First-party tracking | Included | Included | Included |
| Priority support | Included | Included | Included |
| Attribution dashboard | Not included | Included | Included |
| Full customer journey | Not included | Included | Included |
| Creative performance by ad | Not listed | Included | Included |
| Post-purchase survey | Not listed | Included | Included |
| MCP Connector | Not listed | Included | Included |
| AI Creative Analysis | Not listed | Add-on | Add-on |
| Dedicated account manager | Not listed | Not listed | Included |
Included: listed on that plan. Not included: explicitly excluded from that plan. Add-on: paid on top of that plan. Not listed: not part of that plan's published feature list. Custom builds on Standard, so it carries everything Standard includes.
What our customers say
We tested the native Shopify Meta integration and Stape for server-side tracking. Stape worked for firing events, but couldn't send enriched conversion data back for better ad optimization. With TrueTracked, we're able to send accurate and more enriched conversion signals back to Meta, Google Ads, and other ad platforms.
After testing it, everything has been working properly, including browser and server-side events and deduplication. We are already seeing better performance in our ads and revenue, which makes sense because Meta has better-quality data to optimize from. … For us, it has been a very solid upgrade to our Meta tracking setup, and we can definitely recommend it.
We tested several solutions before finding TrueTracked, and this is the one we're sticking with. Clean server-side tracking, +100% additional AddToCart events via CAPI, and a full attribution dashboard across Meta, Google, Microsoft Ads, Taboola and more in one place. What really sets it apart is Sharif's personal support.
Frequently Asked Questions
Have questions? We've got answers. If you can't find what you're looking for, feel free to reach out to our team.